We’re all obsessed with keeping our skin healthy, radiant and youthful – but have you ever considered how your hair ages? Our strands lose vitality and show signs of ageing just like our skin. However, anti-ageing haircare is something we’ve largely overlooked. Until now!
In a few weeks (get excited!), we’re launching our revolutionary Youth Revive haircare Range, a system with three powerhouse products proven to revitalise tired old locks from root to tip! Combining ultra-nourishing honey, the gold-standard rejuvenating skincare active retinol, and pre and probiotics, our new Pro Youth Shampoo, Conditioner and Mask tackle loss of volume, dullness and weakness. The three key signs of hair ageing which, brace yourself, start appearing in your 20s!
Ready to learn how our Youth Revive range can wind back the clock and future-proof your strands? Read on.
3 PRODUCTS CLINICALLY PROVEN TO PROMOTE YOUTHFUL-LOOKING HAIR
Fortifying the scalp, reducing signs of ageing and promoting healthier, stronger and shinier hair, our 3-step anti-ageing haircare system consists of a shampoo, conditioner and mask. Used together, our Youth Revive range is clinically proven to:
- Improve scalp hydration by 3x
- Boost hair volume by 63%
- Deliver a 93% increase in shine
- Give a 113% improvement in hair texture
Based on clinical scoring noted by 20 women over 1 month.
So, how exactly do the products work? It’s all down to some un-bee-lievably beneficial, skincare-grade ingredients.
OUR BUZZY NEW INGREDIENTS
Fortifying the scalp, reducing the signs of ageing and promoting healthier, stronger and shinier hair, our Youth Revive trio are the ONLY products on the market to blend nourishing honey with pre/ probiotics and retinol to instantly transform hair. Plus, they have the added bonus of a luscious, honey scent you’ll love.
The star of the show is our unique PRO-VITALI-B™ Honey Blend – a sustainably-sourced honey blend that consists of: Manuka Honey – a natural extract with moisturising, antibacterial, soothing and revitalising properties; Propolis Extract – which promotes hair growth and reduces damage to the hair follicle; and Royal Jelly Extract. Rich in vitamins, proteins, moisturising sugars and ultra-nutritive agents, this excellent extract helps to restore the vitality of damaged hair fibres.
Also in the mix are Retinol and Pre and Probiotics. Renowned for its benefits for the skin, Retinol helps to regulate sebum production and reduces excess oil. It works as a reset button for the scalp, clearing the area of debris so that other haircare ingredients have optimal absorption and penetration.
Meanwhile, Prebiulin is a prebiotic used in our Pro Youth Shampoo to preserve the healthy look of skin and hair by balancing the microbiota. And our anti-ageing conditioner and mask both contain Cutibiome – a blend of manuka honey, black pepper and magnolia that provides immense probiotic benefits.
Then, of course, there’s our Coco & Eve hero, Coconut Oil. Rich in Lauric Acid and Vitamin E, Coconut Oil moisturises, repairs damage and improves the overall health of your hair. Is it any wonder we’re so (coco)nuts about it?
THE OH-SO-SWEET NEW PRODUCTS
Pro Youth Shampoo
Formulated with Manuka Honey, Retinol and Prebiotics, this 3D age-defying shampoo cleanses, clarifies and strengthens strands from root to tip for bouncy, youthful-looking hair – with double the shine. Nourishing and revitalising strands to restore volume, softness and strength, the hydrating, pro-youth formula rebalances the scalp, removes impurities and balances excess sebum to promote a healthy hair environment. All whilst keeping your colour fresh and vibrant.
Pro Youth Conditioner
Want noticeably stronger, fuller, more manageable hair less prone to breakage? Of course you do! With our powerful PRO-VITALI-B™ Blend, Retinol, Probiotics, Coconut Oil, Avocado Oil and Grapefruit Extract, this nourishing and revitalising conditioner will give you the ultra-shiny, youthful-looking strands of your dreams. Protecting hair colour vibrancy and rebalancing your scalp for healthy, resilient hair, our conditioner delivers double the shine. Plus hair that’s instantly more manageable after the first wash.
Pro Youth Hair Mask
The heaviest hitter in our Youth Revive range, this miraculous mask fights the key signs of hair ageing in just one use. Featuring our PRO-VITALI-B™ Blend, Retinol, Probiotics, Coconut Oil, Avocado Oil and Grapefruit Extract, the rich, velvety formula nourishes and rebalances the scalp for healthy, hydrated and resilient hair. Strands are left softer, stronger and more supple, with less breakage and buckets of youthful-looking bounce. Despite an intense, ultra-rich base formulation with higher levels of avocado and coconut oils, this mask leaves no residue. Simply rinse it out and get on with your (good hair) day.
Written By: Pip Jarvis
Edited by: Iris